PILOT PROGRAM

Ran From January 6th - March 3rd, 2021

Weekly on Wednesdays

WEEK 1: INTRO

Jan 6th, 6:00 - 7:30 PM ET

In our first-ever meeting, we spent time getting to know each other and sharing what (or who) inspires us. Some of us are vegan and some are vegetarian. Some are huge cat lovers, others have many siblings. Some have tons of activism experience and others are newbies. All are welcome!

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WEEK 2: WHY PLANT-BASED?

Jan 13th, 6:00 - 7:15PM ET

Ever wonder how to effectively communicate your beliefs about the importance of veg living? We explored clips and tips from Earthling Ed, Bite Size Vegan, The Economist, and more and discussed compassionate and effective ways to share our beliefs.

WEEK 3: GUEST SPEAKER

Jan 20th, 6:00 - 7:15 PM ET

Debbie Fong, a registered dietitian and experienced food system influencer, spoke to us about plant-based nutrition and how we can all make a positive difference in the world. Debbie volunteers for Challenge 22 and has great tips on staying healthy on a veg diet.

WEEK 4: VEG TALK

Jan 27th, 6:00 - 7:15 PM ET

Being veg can be a challenge. It can be frustrating and feel isolating. This week, we got real about the issues veg teens face. Questions about protein and calcium. Being the only veg teen in school or in a friend group. We role-played how to respond to frequently asked questions about veg living using questioning, empathy, understanding, and facts. Have you ever heard of the concept of attractivism? We explored that, too. Check out the video to learn more about what vegan Harry Potter actress Evanna Lynch and teen animal rights activist Genesis Butler have to say on the topic! We're fans of both types of outreach. Get active and be attractive!

WEEK 6: INITIATIVE PITCH

Feb 10th, 6:00 - 7:15 PM ET

We tossed around ideas for the change we want to see in the world. Each member shared an idea for what our first initiative might be. Being constrained to a virtual initiative didn’t limit the creativity of the group. We discussed film showings, virtual potlucks, creating a PSA, and more . . . 

WEEK 7: INITIATIVE PLANNING

Feb 17th, 6:00 - 7:15 PM ET

A free virtual film screening won! We had a lot of work to do to plan, including how to advertise and recruit, who would MC the event, who would introduce our special guests, and more.

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WEEK 8: INITIATIVE PLANNING

Feb 10th, 6:00 - 7:15 PM ET

There was a ton to do to pull off a successful event. We spent this meeting planning our virtual movie night and chat with the filmmakers. We designed promotional materials, figured out who was going to introduce the film and the speakers, and designated a member to send thank you notes!

WEEK 5: INITIATIVES DEFINED

Feb 3rd, 6:00 - 7:15 PM ET

How do people take initiative? So many ways! Before we brainstormed the action we wanted to take as a group, we discussed the many ways that people have advanced social change. Organize, agitate, educate, legislate, celebrate, and innovate!

FILM SCREENING & DISCUSSION

Feb 26th, 7:00 - 9:00 PM ET

Our first-ever member-led initiative was a huge success! Our virtual film screening of The Ghosts in Our Machine attracted 30 attendees. We were honored to host the film's director, Liz Marshall, and the film's human protagonist, photojournalist Jo-Anne McArthur, for a lengthy Q&A after the screening.

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WEEK 9: FINAL MEETING & COOKING CELEBRATION

Mar 3rd, 6:00 - 7:15 PM ET

To celebrate the final night of our pilot program, vegan chef Kelly Kerr (aka The VeganAbler) taught us how to make creamy mac 'n' cheese using only plants - carrots, potatoes, and nooch! We laughed, cooked, and connected over cruelty-free comfort food. It was the perfect way to end a great first session!